"At the age of 17 years, Mahesh has given up his schooling to work as a salesman.

"At the age of 17 years, Mahesh has given up his schooling to work as a salesman." Alcohol violence in the family is forcing a lot of children to join work force. We target to sensitize 500 children about the issue of alcoholism and NCDs & encourage them to continue their education. Uma's troubles became worse when her husband started using alcohol and abuse became an everyday affair. We intend to counsel, heal 240 women survivors of violence to seek help and to live healthy & productive life.

Challenge

Worldwide, 3 million deaths every year result from harmful use of alcohol. It can lead to a range of mental, behavioural and other non-communicable conditions (NCDs). The harmful use of alcohol also brings significant social and economic losses to individuals and society at large. The recovering addicts and their families are usually not aware of NCDs and its relation with their alcohol and drug use. Moreover, discrimination from society leads to isolation of families affected by alcohol abuse.

Solution

The project aims to meet the need to engage "patient" before they accept this new identity of "patient" and promote informed choices among people effected and affected by NCDs & alcohol. Need has been identified to overcome the stigma and social repression associated with being diseased in order to empower and ensure the entitlement of women and children to assert their right to health. Prevention of NCDs with a focus on alcohol by using treatment readiness peer based approach.

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